Quick answer
The starter template answers what you do, where you are, when you open, what you charge and how to pay, all from a document you paste in. It says it will check with the team rather than guessing, logs a name, intent and number to a Google Sheet, and pauses on any thread you take over yourself.
- Start here when no vertical template fits, then refine after a week of real messages.
- It answers only from your knowledge base and hands off anything it cannot find.
- Lead capture writes name, intent and contact to a Google Sheet for follow-up.
- Setup takes about ten minutes: pair by QR, paste your notes, test five real questions.
At a glance
It answers
- Prices and packages
- Opening hours and location
- How to order or book
- Payment methods
It hands to you
- Anything not in your notes
- Complaints
- Custom requests
10 min
to set up
New chats
only, by default
Any
language
General support
answered by Replai, after hours
- Hi, are you still open? How much is the basic package?21:14
- Open until 6pm today. The basic package is $150 and includes setup and one revision. Want the full price list?21:14
- Yes please. Can I pay by card?21:16
- Sent. Card, bank transfer and cash all work. Tell me a time and I'll book you in.21:16
Illustrative exchange. Your bot answers from your own prices, hours and rules.


Which businesses should start with this template?
If you don't see a template that exactly matches your business — you're not running contests, you're not a tuition centre, you're not selling products online — start here. The general-support template covers the universal shape of small-business inbound:
- Customers asking what you do, where you are, when you're open
- People asking about prices or services before deciding
- Booking-style enquiries that need a human to confirm
- General FAQ that gets asked weekly
It's a clean baseline you can adapt over a couple of days, as you see what your customers actually ask.
What can a WhatsApp bot handle on day one?
Day one is mostly about speed. The MIT lead response study found that calling a web lead within five minutes rather than thirty makes contact 100 times more likely, and qualification 21 times more likely (InsideSales.com/MIT Lead Response Management Study, 2007). An accurate short answer inside a minute is worth more to a small business than a considered reply the next afternoon.
- Answers from your business knowledge. Paste your FAQ page, a Google Doc with your services + prices, or your existing website's About text. Replai reads it and answers grounded in your content.
- Polite when it doesn't know. "Let me check with the team and get back to you on that" rather than guessing.
- Captures leads to Sheets. If you point it at a Google Sheet, qualifying enquiries (name + intent + contact details) get logged so you follow up.
- Hands off gracefully. The operator dashboard shows every conversation. Take over manually any time; the bot pauses for that thread until you resume.
What changes as you learn
After a week of inbound, you'll see what your customers actually ask. Common patterns:
- A specific product or service that comes up so often it deserves its own KB section
- A booking flow that should ask for date + party size + contact upfront
- A common complaint pattern that should escalate to you immediately
The system prompt is one settings page away — refine as you learn. Or, if a vertical-specific template emerges as a better fit, switch the bot to that template and your KB carries over.
Set up in 5 minutes
Pair your WhatsApp number via QR, pick the General template, paste in a doc with your business info. Done.
Related
- WhatsApp answer for every parent enquiry (tuition centres)
- WhatsApp for beauty salons
- WhatsApp for real estate agents
- WhatsApp for photographers
- Replai vs Wati
- How to write a system prompt for a WhatsApp customer service bot
- WhatsApp for NGOs and community helplines
Want this on your number?
7-day free trial — no credit card, no API key.
Frequently asked questions
What does the general support template do on day one?
- It answers frequently asked questions from the knowledge base you paste in, captures a lead's name and number when they show buying intent, and hands off to a human when a question is outside what you gave it. It is the starting point for any small business that does not fit a vertical template.
Do I need to be technical to set it up?
- About ten minutes. Pair the number by scanning a QR from WhatsApp's Linked devices, paste in your prices, hours and policies as text, a URL or a PDF, set the tone and the hand-off rules, then message the number from another phone to test five real questions. No Meta application and no developer.
Will the bot make things up?
- Only from what you give it. It answers from your knowledge base and says it will check with the team when the answer is not there, rather than inventing a price or a slot. Keep the knowledge base current and most answers come straight from it; an empty knowledge base is the one setup to avoid. No AI is right every time, so flagged threads and manual takeover are there for the rest.
What does it cost?
- On Replai the Starter plan is $19 a month for one WhatsApp number and 120 conversations a cycle, where a conversation is one customer thread of up to five bot replies; Growth is $49 for up to three numbers, 300 conversations and campaigns. The AI is included, there are no per-message fees because it pairs to your existing number, and the 7-day trial needs no card.
Sources
- About WhatsApp, WhatsApp, 2026-09-07
- Lead Response Management Study, InsideSales.com and MIT, 2007